Sydney Quiseng
✦ CREATIVE DIRECTION
✦ WEB DESIGN
ABOUT THE CLIENT —
Sydney Quiseng is a California-based singer-songwriter forging a new path in her career. Striking out on her own after forming a band with her brothers at age 9 and writing the triple-platinum-hit “Cool Kids,” Sydney sought to redefine her brand on her own, incorporating elements from her coastal lifestyle in San Diego and the love she rekindled for songwriting in Tennessee, cultivating a bi-coastal nostalgia rooted in Western Americana.
ABOUT OUR WORK —
We created a grounded yet dreamy website that showcased a new chapter in Sydney’s career as a singer-songwriter diving deeper into her roots. By incorporating nostalgic design details, we ensured that Sydney’s sense of wonder and nostalgia permeated the site, reflecting the new direction of her sound and set the aesthetic stage for her upcoming releases.
